The green masterbatch industry is welcoming new development opportunities under the trend of green environmental protection

With the continuous development of social economy and the improvement of environmental protection requirements, masterbatch has become the material of choice for plastic coloring. Masterbatch is one of the key factors determining the quality of downstream plastic products. The proportion of color masterbatch added to plastic products is generally more than 2%, which has an important influence on the appearance and quality of plastic products. The use of masterbatch in the production of plastic products can reduce the emission of dust, sewage and other pollutants as a whole, protect the health of employees, and reduce the waste of colorants, in line with the national industrial policy guidance and green environmental protection industry trends.
With the steady development of China's plastics industry, the development and production of polymer composite materials such as masterbatch has become one of the most active fields in the plastics processing industry, especially in packaging materials, plastic films, engineering plastics, household plastics, and construction. Materials, automobiles, electronics, home appliances, cables and other industries have greater market potential.
According to relevant reports, the demand for masterbatch in 2016 was 1.639 million tons.
Analysis of China's masterbatch market demand in 2011-2016
China's masterbatch industry has strong regional characteristics. The company is mainly distributed in the Pearl River Delta, the Yangtze River Delta and the Bohai Sea. These three regions are also the most developed regions in China's home appliance, automobile, packaging and other product processing industries. Domestic masterbatch companies and international leading companies have a certain gap in product development, process and equipment level, and the latter occupies a large share of the domestic high-end products market.
However, after years of unremitting efforts and continuous development, a small number of domestic leading enterprises have already had the ability to compete with international enterprises in product research and development, process, equipment level, management level, product quality, etc., and gradually gain a foothold in the high-end product market. It has won the recognition of high-end customers, and the market share of high-end products has expanded year by year, and the gap with international enterprises is gradually narrowing.
Experts said that masterbatch is mainly used for coloring and functional modification of plastic products. The final application fields are mainly in the fields of home appliances, automobiles, building materials, packaging, agriculture, electronic information, energy, aerospace, and marine. Due to the wide range of terminal applications, the downstream plastic products industry of color masterbatch has been continuously developed and the market space is large, which has brought extremely favorable conditions for the development of masterbatch industry.

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