In the Shanghai market, these three types of sellers are also coexisting. Only because of the relatively high operating costs and high risks in the Shanghai market, there are relatively few groups of large-scale sellers operating in a corporate manner, which are few and far between.
So what is the current survival status of these three types of sellers, is it as worrying as the data from the online survey shows. We separately understand and interview these three types of sellers.
Wu Haiming, the executive director of the China Association of Sellers, was one of the targets of our interview. Knowing the author ’s interview with the seller ’s living conditions in Shanghai, Wu Haiming In his busy schedule, he squeezed out three hours of precious time, introducing his personal feelings and the status quo of the sellers.
"The Shanghai market is getting harder and harder. Especially after May 1st last year, the business is obviously bleak. After a year of being 'busy', many peers have lost money." Wu Haiming said the difficulties of current sellers. It seems that the Shanghai market is indeed not optimistic. In the data of the online survey, most netizens believe that the proportion of the loss of the Shanghai seller group reached 70%. The author asked Wu Haiming what his views were on this data. "In the sales group of our Shanghai Federation of Sales Unions, the statement that '70% is loss-making 'is similar to what I understand. I calculated it last year and it was only guaranteed." Wu Haiming lit the cigarette in his hand , Continue to tell us what happened to him: "The self-made sellers here on Shanghai Yuexing Macao Road have accumulated a certain amount of wealth and capital after years of development. They bought houses and cars and took root in Shanghai. And like We originally had 30-40 such members (not including those who joined later), and now there are only 5 people. Because the operating costs are too high, some dealers cannot afford to withdraw from the Shanghai furniture market. "
Are 30% of people really profitable?
Before visiting the Shanghai market, the author also did some "little homework". Among them, the industry has a point of view: the slightly better-selling dealers in the Shanghai market have a common feature, that is, they have a good cooperation with the manufacturers. Wu Haiming also agrees with this view. "For example, Fan Jinyu of Yiju Industry Co., Ltd. I think it is very good for her cooperation with the manufacturer. She should be profitable last year." Wu Haiming thinks so. Among the Shanghai sellers and shopping guides we contacted, even the store Of the staff, people who know Fan Jinyu, think she was part of a 30% profitable group last year. As a result, we also specifically interviewed Fan Jinyu. If divided into three categories of sellers, Yiju Industry Co., Ltd. should belong to the middle category.
The last interview with Fan Jinyu was more than a year ago. When I saw her this time, she seemed to be a little more mature. I wonder if it was related to market pressure last year? Asked about her views on the Shanghai market last year, "Last year should be the most difficult year since I entered the furniture industry." Fan Jinyu is much more straightforward than the last interview. "Many colleagues said that you did a good business last year and should have a surplus. , How can it be difficult? "
"Many people think that I made money last year. In fact, my overall business situation last year was basically the same. There are a few shops that make money. However, due to the impact of the market environment, there are also a few that are losing money. The number of stores accounted for 25%. "Fan Jinyu's answer was a bit unexpected. Since some stores have been losing money, why not withdraw. Fan Jinyu believes that perseverance in the store is not only a consideration of practical interests, but also a mixture of perseverance and recognition of the prospect of furniture. "One is for the long-term cultivation of the brand, the second is to maintain a good communication and supply channel with the manufacturers, and the third is to be optimistic about the future development prospects of the entire furniture market."
Struggling in the quagmire, and some dealers still have not withdrawn their stores in a loss situation, more of a helpless choice. Because the investment ratio is too large, it has fallen into a quagmire. Wu Haiming calculated an account for us: the newly opened store, with an area of ​​200 square meters, needs hard decoration of more than 200,000 yuan. If it is removed, the more than 200,000 yuan will be thrown away. To open a new store in Shanghai, the average cost is 500,000 yuan, including decoration and accessories. In addition to the three-month rent, more than 700,000 yuan will be required.
700,000 yuan is not too much for "big sellers" and can be tolerated by small and medium sellers, but for the couples, 700,000 yuan is a lot of money . During the interview, some sellers of husband and wife who did not wish to be named said that the middle-tier sellers had the greatest impact. Because there is no corporate operation, there are several stores, even ten. When the market situation is good, poor stores can also save capital. However, in the "disaster year" when the market is deserted, half of the stores are losing money and they can't eat it. Husband and wife sellers are also having a hard time. Faster-developing merchants said: "Some funds are relatively weak. Distributors like husband and wife are beginning to fade out of the market. The factory brand has also changed, and the vacancy rate of shopping malls has increased significantly. The way to reduce the area of ​​the store and reduce the number of stores. Therefore, some shopping malls have shrunk in a large area, and may even cause an inverse ratio. "
The signs of disaster are looming. According to the general feedback from the dealers, Yuexing Store on Macau Road in Shanghai, Red Star Macalline on Zhenbei Road, Red Star Macalline in Wenshui Store, Scissors and Stone Cloth are the stores with good overall operating conditions. The reporter discovered during the visit that these stores still have vacant storefronts, and even some stores have double-digit vacancies. This is still true of stores that are considered to be well-managed, and the rest can be imagined.
In Shanghai Red Star Macalline Pudong Shanghai South Store, the luxurious decoration is comparable to a five-star hotel, and the shopping environment is comfortable. But the strange thing is that even on Saturday, there is very little passenger traffic, sparse. A total of more than 60 stores from the first floor to the sixth floor are vacant, surrounded by wooden boards, and a patrol form is pasted on the middle of the spray painting, which details the "record site situation record form". The record table shows that the vast majority of these 60-odd stores say "Unmanned Construction" from January to the reporter's visit.
From the existing facts of unmanned construction, we can infer that there are two reasons. First, due to the overall sluggish market situation, after the dealers withdrew their stores, the new dealers did not come in, resulting in vacant stores. Second, some dealers think that it is not a good time to expand. After signing an agreement with the mall, they fled and waited and waited for the opportunity.
Huang Chengjun, deputy general manager of Shanghai Yuanmei Home Furnishing Chain, predicted: Shanghai's market in 2010 is likely to be the situation of many secondary and tertiary markets in 2011. If everyone does not face this problem, 2010 will be tragic and 2011 will be a disaster.
This statement is accepted by most dealers. At present, there are more and more furniture stores in Shanghai, more and more areas, and higher and higher rents. A single store selling 200,000 yuan has profits in almost every city, but in Shanghai it can only protect the capital.
Driven by this industry reshuffle, the pattern of factory brands, dealers, and stores has also begun to change.
Huang Chengjun said: "The vacancy rate of shopping malls has increased significantly. In the past, some shopping malls with large passenger flows and high rents have been renovated five times since the beginning of May last year and before the Spring Festival. The most intuitive appearance. "Huang Chengjun believes that there is no possibility of change. Despite the strong market, the market has made some changes and compromises in the market downturn. But if the store fails to make a fundamental solution this year, it is dangerous regardless of changes in the market.
And how do dealers in this crisis view the possibility of changing the current situation?
The industry believes that there is no possibility of change. If this danger reaches a certain critical point, there may be a collective defection of the dealer group, then the store will be very dangerous.
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A ball check valve is a check valve in which the closing member, the movable part to block the flow, is a spherical ball. In some ball check Valves, the ball is spring-loaded to help keep it shut. For those designs without a spring, reverse flow is required to move the ball toward the seat and create a seal. The interior surface of the main seats of ball check valves are more or less conically-tapered to guide the ball into the seat and form a positive seal when stopping reverse flow.
Ball check valves are often very small, simple, and cheap. They are commonly used in liquid or gel minipump dispenser spigots, spray devices, some rubber bulbs for pumping air, etc., manual air pumps and some other pumps, and refillable dispensing syringes. Although the balls are most often made of metal, they can be made of other materials, or in some specialized cases out of artificial ruby. High pressure HPLC pumps and similar applications commonly use small inlet and outlet ball check valves with both balls and seats made of artificial ruby, for both hardness and chemical resistance. After prolonged use, such check valves can eventually wear out or the seat can develop a crack, requiring replacement. Therefore, such valves are made to be replaceable, sometimes placed in a small plastic body tightly-fitted inside a metal fitting which can withstand high pressure and which is screwed into the pump head.
There are similar check valves where the disc is not a ball, but some other shape, such as a poppet energized by a spring. Ball check valves should not be confused with Ball Valves, which is a different type of valve in which a ball acts as a controllable rotor to stop or direct flow.
A diaphragm check valve uses a flexing rubber diaphragm positioned to create a normally-closed valve. Pressure on the upstream side must be greater than the pressure on the downstream side by a certain amount, known as the pressure differential, for the check valve to open allowing flow. Once positive pressure stops, the diaphragm automatically flexes back to its original closed position.
A swing check valve or tilting disc check valve is check valve in which the disc, the movable part to block the flow, swings on a hinge or trunnion, either onto the seat to block reverse flow or off the seat to allow forward flow. The seat opening cross-section may be perpendicular to the centerline between the two ports or at an angle. Although swing check valves can come in various sizes, large check valves are often swing check valves. The flapper valve in a flush-toilet mechanism is an example of this type of valve. Tank pressure holding it closed is overcome by manual lift of the flapper. It then remains open until the tank Drains and the flapper falls due to gravity. Another variation of this mechanism is the clapper valve, used in applications such firefighting and fire life safety systems. A hinged gate only remains open in the inflowing direction. The clapper valve often also has a spring that keeps the gate shut when there is no forward pressure. Another example is the backwater valve (for sanitary drainage system) that protects against flooding caused by return flow of sewage waters. Such risk occurs most often in sanitary drainage systems connected to combined sewerage systems and in rainwater drainage systems. It may be caused by intense rainfall, thaw or flood.
A stop-check valve is a check valve with override control to stop flow regardless of flow direction or pressure. In addition to closing in response to backflow or insufficient forward pressure (normal check-valve behavior), it can also be deliberately shut by an external mechanism, thereby preventing any flow regardless of forward pressure.
A lift-check valve is a check valve in which the disc, sometimes called a lift, can be lifted up off its seat by higher pressure of inlet or upstream fluid to allow flow to the outlet or downstream side. A guide keeps motion of the disc on a vertical line, so the valve can later reseat properly. When the pressure is no longer higher, gravity or higher downstream pressure will cause the disc to lower onto its seat, shutting the valve to stop reverse flow.
An in-line check valve is a check valve similar to the lift check valve. However, this valve generally has a spring that will 'lift' when there is pressure on the upstream side of the valve. The pressure needed on the upstream side of the valve to overcome the spring tension is called the 'cracking pressure'. When the pressure going through the valve goes below the cracking pressure, the spring will close the valve to prevent back-flow in the process.
A duckbill valve is a check valve in which flow proceeds through a soft tube that protrudes into the downstream side. Back-pressure collapses this tube, cutting off flow.
A pneumatic non-return valve.
Multiple check valves can be connected in series. For example, a double check valve is often used as a backflow prevention device to keep potentially contaminated water from siphoning back into municipal water supply lines. There are also double ball check valves in which there are two ball/seat combinations sequentially in the same body to ensure positive leak-tight shutoff when blocking reverse flow; and piston check valves, wafer check valves, and ball-and-cone check valves.
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